Ohio's John Boehner: A Strange Blog Appears Under His Name

CINCINNATI, Ohio (TDB) -- Somebody seems to have created a blog this month that trades off Republican John Boehner's name as a vehicle to sell advertising on the Internet. At most, the House Minority Leader who represents Ohio's 8th Congressional District appears to be nothing more than a high-profile prop whose sole purpose is to attract hits to the site. It works by coupling Boehner's name to a mere snippet taken from a legitimate news article. Sometimes the paired combination is so pared down it makes little sense.

This entry appeared earlier in the month and is fairly typical:

"Tuesday, October 16, 2007 6:21 AM GMT
Nine-term lawmaker says this is his last
Marjorie told me about this - "House Minority Leader John Boehner, R-West Chester, said Hobson will be missed, noting that he and Hobson both came to Congress in 1991. ..."
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Posted by Barbara Osborne from Mesquite, TX
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That's everything except the ads on the page. Of course, Boehner holds a high position and snags the search engines, so the blog gets traffic. Is this a form of reverse spam? Is there even a name for the practice?